IB Pathways
Bachelor of Business (Marketing)

Unitec · New Zealand

Business (Marketing)

A three-year business degree in Auckland.

Image: Unitec

Where
AucklandNew Zealand
Degree
Bachelor of Business
Length
3 years
Taught in
English
Starts
February or July 2027
Apply by
Not recorded yet
Admission
Open to all who qualify
EU/EEA fee
About NZ$27,207 a year120 credits
More facts
Degree
Bachelor of Business
Length
3 years
Taught in
English
Starts
February or July 2027

Deadlines

Not recorded yet

  1. 1 November 2026*

    Decide between a July 2027 and a February 2028 start
    Your own plan
    Details

    Not published by anyone, and the decision the rest of this page depends on. A mid-year start means applying before you have any results at all; February 2028 means eight months between your last exam and your first lecture. Not every degree admits mid-year, and the professional ones generally do not.

  2. 1 December 2026*

    Check you will meet University Entrance
    Your own plan
    Details

    The full IB Diploma, English as Language A at Standard or Higher Level (or Language B at Higher Level, which Auckland accepts only at grade 5 or above), and any mathematics subject. This is a check on your subject choices, so it has to happen while they can still change - which is why it is dated here and not when you apply.

    Source

  3. 6 July 2027*

    IB results for the May 2027 session
    Details

    The date the whole page bends around. Two of the milestones above fall before it. The IB has not yet confirmed the May 2027 release date; early July is the long-standing pattern.

    Source

* Last year’s date, not yet confirmed.

Every date in New Zealand

What it is

Teaches consumer behaviour and marketing planning, with industry-based learning projects for organisations that match your specialisation.

Two ways to take it

PathWhat is different
Management Management major: leading people and projects.
Marketing Marketing major: consumer behaviour and marketing plans.

What you need

  • IB Diploma of at least 24 points, with at least 4 in an English-rich subject and 4 in maths (or numeracy by other means); IELTS Academic 6.0 applies if English is not your first language.
Requirements in full

Where it says so

Check it on unitec.ac.nz

How places are decided

    • Everyone eligible is admitted
    Needs the IB equivalence (24 points, 4 in an English-rich subject and in maths) and the English requirement; no ranking is published.
Sources (2)
  1. Bachelor of Business (Marketing) at Unitec — checked 2026-10-07
  2. IB applicants at Unitec

Other degrees at Unitec