IB Pathways
Marketing Management

Fontys University of Applied Sciences · Netherlands

Marketing Management

Market analysis, consumer behaviour, online channels, sales and product development, with two six-month internships worldwide and classes of at most 30 in Venlo.

Image: Fontys University of Applied Sciences

Where
VenloNetherlands
Degree
BSc
Length
4 years
Taught in
English
Starts
Autumn 2027
Apply by
1 May 2027
Admission
Open to all who qualify
EU/EEA fee
Not recorded yet
More facts
Degree
BSc
Length
4 years
Taught in
English
Starts
Autumn 2027

Deadlines

  1. 1 December 2026*

    Create your Studielink account
    Your own plan
    Details

    Not an official deadline. With a Dutch address you log in with DigiD, which the government says takes about five days. Without one you upload a scan or photo of your passport or EU identity card and Studielink verifies it automatically. Either way, do it well before 15 January.

    Source
  2. 1 May 2027

    Apply by 1 May for a September 2027 start; arts programmes differ
    Hard deadline
    DetailsSource
  3. 15 June 2027

    Fontys housing application due, September 2027 start
    Hard deadline
    DetailsSource
All dates for this programme (1 more)
  1. 6 July 2027*

    IB results released
    Details

    Both Dutch deadlines fall well before this. How a conditional place pending results is handled is set by each institution; ask yours.

    Source

* Last year’s date, not yet confirmed.

Every date in the Netherlands

What it is

You begin with marketing strategy and brand management, business and finance basics, consumer behaviour and business psychology, and digital channels such as social media, plus logistics at the Venlo campus. Projects for real companies run through the whole degree, in cohorts of at most 30, along with two six-month internships at organisations worldwide and an optional exchange semester in year three. After year one you shape your own focus, for example digital marketing, branding, market research or international marketing. Graduates become content creators, digital marketing managers, brand managers or communication consultants.

What you need

  • No subjects required beyond the IB Diploma.
Requirements in full

Every IB applicant at Fontys

The IB Diploma is named as giving access. Many programmes also want satisfactory maths grades, engineering also physics or chemistry, with no IB grade set. An IB Diploma usually exempts you from an English test.

Where it says so

Its entry requirements

Check it on fontys.nl

How places are decided

    • Everyone eligible is admitted
    Not selective: meet the requirements and you are admitted. Apply in Studielink by 1 May 2027; a study choice check talk is optional.
Sources (3)
  1. Marketing Management at Fontys — checked 2026-09-26
  2. Entry requirements
  3. IB applicants at Fontys

Other degrees at Fontys